Free UK shipping on orders over £500 Pure cashmere & merino wool — woven in Ludhiana Personalised pieces ready in 10–14 working days
CloudSpun Cashmere
Sign In / Register →

CloudSpun Cashmere

The Cashmere Guide

Grades, fibres, and care — everything you need to buy well and look after what you have.

Before You Buy

Six Things to Check

The cashmere market is full of synthetic blends sold under luxury-sounding names. These six checks work wherever you are buying — in a market, a boutique, or online.

01

The price

Genuine Grade A fibre cannot be sold profitably under ₹4,000–₹6,000 for a standard shawl. Anything cheaper is a blend — or worse. The raw fibre alone costs more than most "cashmere" products sell for.

02

A grade on the label

Honest suppliers grade by fibre diameter: A, AA, or AAA. A label that simply says "cashmere" or "100% pashmina" with no grade is telling you something.

03

How it pills

Real cashmere pills lightly in the first two or three washes, then stops completely. A piece that pills continuously and permanently is almost certainly blended with shorter, coarser fibres.

04

How it feels against skin

Fibre under 19 microns is cloud-soft on bare skin — no itch, no scratch. If it irritates, something has been added that should not be there.

05

Where the fibre comes from

The word "pashmina" has no legal protection in most markets and can appear on any shawl regardless of content. Ask for the fibre origin, species, and weave method.

06

The burn test

Hold a loose thread to a flame. Real animal fibre burns like hair — slowly, with a self-extinguishing curl of grey ash. Acrylic melts into a hard plastic bead and smells of chemicals.

How We Grade

Understanding A, AA and AAA

Cashmere quality is measured by the diameter of each fibre in microns. The narrower the fibre, the softer the cloth — and the rarer the source. Every batch we weave is tested before a single thread is spun.

CloudSpun

Grade A

≤ 19 microns

Our entry-level — still genuinely soft on skin, noticeably finer than regular wool. The choice for everyday shawls, travel wraps, and gift sets where warmth and comfort matter most.

Shop Grade A →

CloudSpun

Grade AA

16–18 microns

A marked step up in softness and drape. At this diameter the cloth moves differently — lighter, more fluid. The choice for premium gifts, hotel throws, and pieces that will be used often.

Shop Grade AA →

CloudSpun

Grade AAA

14–15.5 microns

The finest fibre we source, from certified Inner Mongolian farms. Virtually indistinguishable from fine silk against the skin. Reserved for our most special pieces — heirlooms, personalised gifts, and the highest-tier corporate programmes.

Shop Grade AAA →

The Fibres We Use

Cashmere & Merino Wool

Our signature fibre

Cashmere

Capra hircus · Himalayan highland goat

Extraordinary Softness

Up to 8 times finer than human hair — no itch, no scratch. Soft enough to wear directly against bare skin.

Lightweight Warmth

Three times warmer than sheep's wool at a fraction of the weight. Natural hollow fibres trap heat without bulk.

Improves With Age

Well-cared-for cashmere softens and becomes more lustrous over time. It is the opposite of synthetic — better the more it is used.

Quick Facts

Fibre diameter
14–19 microns
Origin
Inner Mongolia
Harvest
Spring moult
Warmth-to-weight
Excellent
Shop Cashmere

Everyday luxury

Merino Wool

Ovis aries · Spanish Merino sheep

Temperature Regulating

Naturally adapts to body temperature — warm in the cold, cool when it is warm. Ideal for year-round wear and travel.

Naturally Odour-Resistant

Merino's natural structure resists bacteria, so it stays fresher for longer between washes — practical as well as comfortable.

Resilient by Nature

Each fibre can bend over 20,000 times before breaking. Highly resistant to pilling compared to regular wool and holds its shape well.

Quick Facts

Fibre diameter
17–24 microns
Origin
Australia / New Zealand
Harvest
Annual shearing
Warmth-to-weight
Very good
Shop Merino Wool

Side by Side

How do they compare?

Cashmere Merino Wool
Softness Exceptionally soft Very soft
Warmth Extremely warm Warm
Weight Ultra-lightweight Lightweight
Breathability Excellent Excellent
Durability Good with care Very good
Care Hand wash / dry clean Machine washable
Price Premium Accessible
Best for Gifting & special occasions Everyday wear & travel

Looking After Your Piece

Care Instructions

Cashmere

  • Hand wash in cool water with a gentle wool detergent. Never agitate or wring.
  • Press out excess water gently and lay flat to dry away from direct heat.
  • Store folded, not hung — hanging stretches the weave over time.
  • Use a cashmere comb once a season to remove any surface pilling.
  • Dry clean embroidered or personalised pieces.

Merino Wool

  • Machine washable on a gentle wool cycle with cool water.
  • Use a mild detergent — avoid fabric softeners, which break down natural fibres.
  • Tumble dry on low or lay flat to dry. Avoid high heat.
  • Iron on a low setting with a pressing cloth if needed.
  • Store folded — merino recovers easily from light creasing.

Ready to shop?

Find your perfect piece